B2B Marketer

Issue No. 47 - June/ july

Smoking Canadian bacon

by Kimon Lycos

Elvis is dead. I know, because I exhumed his body, strapped it onto my back and rode around Adelaide for two days. That must be the reason why everywhere I went, I was met with varying degrees of disbelief. There is simply no other motorised vehicle on the

planet which behaves like this crazy toy. The nearest is a snowmobile, but without the floating feeling you get from snow. This is no coincidence. Bombardier, which makes all sorts of trains, aircraft and assorted vehicles, makes the Can-Am. To be more correct, the Can-Am comes directly from Bombardier Recreational Products, which has a license-to-thrill philosophy and makes snowmobiles, among other things. So I can only guess some bright spark got sick of snow and decided to make a road version. Why not!

The engine is a Rotax, the chugalug engine from Austria, which is far better suited for snowmobiles. On the road it dies at low revs, sounds like a go-cart and does not deliver much fun until you are well up into the ...

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