News

Issue No. 49 - October/November 2009

Marketing minds check out our brand

by Pamela Brombal

Does in-business command strong brand awareness within its target market?

This is one of the questions TAFE SA Diploma Marketing students will be asking you (yes, you, the valued readers of in-business magazine) and other consumers of in-business products and services.

in-business has sought the services of TAFE SA marketing students, led by TAFE lecturer in marketing, Bjarne Sorensen to conduct market research among

our readership.

“Market research is about ensuring businesses stay in close contact with customers - and that their specific needs and wants are identified,” says Bjarne.

“Since in-business has gone through rapid growth in recent years, and is planning to expand, the research project currently being undertaken by students in the Faculty of Marketing at TAFE is timely.

“It is done to ensure in-business is doing all it can to ‘give its clients exactly what they want’ before expansion takes place.”

Launched at a fun...

The rest of this article is available to in-business subscribers.
If you are a subscriber, please log in - click here.

Established in 2001, in-business is South Australia's leading independent local business knowledge source. We offer subscribers:

• a high quality bi-monthly magazine
• password access to our complete archives online from Issue 1
• regular SNAPSHOTS eNewsletter
• optional listing in our magazine business services directory called 'the team'

in-business has become one of South Australia's best networking packages delivering readers untold business opportunities.

To subscribe click here, or to receive a free trial copy click here.