in Small Business

Issue No. 5 - April/June 2002

Are you letting one customer hold your business hostage?

Financial advisers tell you to hedge your bets by diversifying investments to minimise risk. You should diversify your business for the same reason: to reduce risk by avoiding dependency. To ensure that you remain in business, be certain that no single client is in a position of controlling your company. You may lose control if you allow your business to be held hostage by a powerful customer. And it can happen easily—there are countless stories of small— to medium—sized compani...

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