in South Australia

Issue No. 7 - October/November 2002

21 Ways to Protect Your Business in a Downturn

Global volatility has led to a local bloodbath in the share market. Business is harder pressed than ever to develop new, creative ways to not just survive but also thrive.

“Anyone can grow a business during the easy times,” says Lee Hopkins, Managing Director of business communication experts Hopkins Strategic Internet Solutions. “The real test of business leadership and creativity comes during times of financial downturn.”

“My own industry has been h...

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