IB BOOKS
Issue No. 47 - June/ July 2009
Selling in the Zone and branding it Purple
Two Adelaide authors have each written a book to present a complete self-help blueprint for business success....
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Issue No. 46 - April/May 2009
Time for Gen X to take control
by Kate Dekuijer
Author, journalist and financial expert Bruce Brammall says the time for Gen X to take control of their financial future is now....
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Issue No. 44 - December/January 2008
Turning your idea into a business
by Mr Shayne Bakewell
Leaving a secure job to start up your own business can lead to financial and personal freedom, according to author Melissa Seymour....
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Issue No. 43 - October/November 2008
Don’t stuff up the retail sale
by Pamela Brombal
In the current retail environment closing a sale can be a tough ask....
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Issue No. 42 - AUGUST/SEPTEMBER 2008
Follow the Yellow Brick Road for finance
by Pamela Brombal
When Mark Bouris, founder and Chairman of Wizard Home Loans, sold out to GE Capital he had made no plans for retirement....
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Issue No. 41 - JUNE/JULY 2008
Take markets on the fly
by Pamela Brombal
Exporting has traditionally been a tough game, but thanks to trade liberalization and the globilsation of world markets, formal trade barriers that used to exist are being eroded....
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Issue No. 40 - April / May 2008
Does your business zig when the competition is zagging?
by Pamela Brombal
That is the question author Peter Sheahan is asking in his new title Flip - how counter-intuitive thinking is changing everything - from branding and strategy to technology and talent....
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Issue No. 39 - February/March 2008
Breaking down generational barriers at work
by Pamela Brombal
A typical workforce has different people of different ages and generations – Baby Boomers, Generation X & Y - and much has been written about the working habits and stereotypes of each....
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Issue No. 38 - December/January 07/08
If better is possible
Mental toughness is a key ingredient for any success but in the high-pressure world of international cricket that quality is paramount....
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Issue No. 37 - October/November 2007
Heed lessons of failure
by Pamela Brombal
Why do so many businesses that seem to have the necessary management and technical capacity to succeed, fail to do so? And why do the successful businesses thrive? These difficult yet typical questions often generate confusing and conflicting answers....
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