Master Class for Entrepreneurs

by Prof. Tom McKaskill

Current Status: En Route

Year Published: 2007

Creative solutions for resilience, profitability and growth.

Tom McKaskill sets out clear and concise answers in his new book, Masterclass for Entrepreneurs, by expanding on 10 major topics which have been previously been published as 30 short articles in Australia's major business weekly, BRW. These articles were originally written in response to problems that entrepreneurs were seeking solutions for.

In this book, Dr McKaskill expands on each article providing further insight into the problem and the recommended solution. An action list is also added to each expanded article to assist the entrepreneur in the application of the solution. Tom combines his ability to reduce complex issues to workable frameworks and then, based on his theoretical knowledge of entrepreneurship and 20 years of active experience in starting, developing and selling several businesses, provides robust and pragmatic advice to the entrepreneur.