Small Business Big Brand

by Carolyn Stafford

Current Status: In Stock

Year Published: 2007

Get noticed, Get more business

There are more than one million small business owners in Australia all trying to get noticed and get more business. How does your brand stand out from the crowd?

Small Business, Big Brand contains 33 fresh marketing ideas that will change the way you market your business. The book features success stories from some of Australia's smartest business owners, case studies on real businesses and tips from marketing experts. At the end of each chapter the author poses thought provoking quesions, with space to jot down ideas and write your own action plan, to help you put the advice into practice.

Written by one of Australia's leading experts on small business marketing, this book is full of ideas that work and can be implemented into your organisation with ease. Small Business, Big Brand is ideal for service providers, product retailers and small business owners looking to get an edge.